Every local business processes payments. Find the ones ready to switch.
The hard part isn't the opportunity — it's cutting through the noise, reaching the owner, and saying something that doesn't sound like every other rep who called this week.
50 free credits. No card required.
Merchant services is a grind. You already know that.
Every local business is a potential customer. That's the opportunity and the problem.
The market is crowded
Every payment processor, ISO, and POS company has reps calling the same businesses. The owner hears the same pitch five times a week. If you sound like everyone else, you get treated like everyone else — ignored.
Every business is a prospect
That's the paradox of merchant services. When your total addressable market is "every business with a cash register," prioritization becomes the real skill. Who do you call first? Who's actually worth your time this morning?
Spotting the right fits is guesswork
Which businesses are running outdated terminals? Who doesn't have online payment capability? Who's still on a competitor's legacy system? You can't tell from the outside — until now.
Timing kills conversations
Call a restaurant at noon and you'll talk to a hostess. Call a salon on Saturday morning and you'll get voicemail. Reaching the actual owner means knowing when they're available, not just when you're ready to dial.
Here's what the tool does about each of those
Stand out from every other rep
It writes a call script for each business using their Google reviews, website data, and business signals. Your opening line references something real about their business instead of a generic "we can save you money on processing." (Tip for merchant services: leading with something specific about their business — a recent review, a website issue — makes you sound like you've done your homework, not like you're reading a list.)
Know who to call first
Website scoring shows which businesses have outdated technology — no SSL, no mobile-friendly site, missing online booking. A business that hasn't updated their website in years probably hasn't updated their payment setup either.
See their tech gaps before you call
Website scoring checks SSL, mobile responsiveness, page speed, and missing features. If you can see the problems from the outside, the conversation has a natural starting point.
Reach owners, not employees
Call timing gives you a schedule for each business based on their type and hours. The restaurant owner between lunch and dinner. The retail shop before the morning rush opens.
Free guide: Handling "not interested"
Free guide: Build a call list without expensive tools
Working retail shops in Denver. Monday morning.
Search "Retail" in Denver
20 local retail businesses come back with names, addresses, ratings, review counts, and website status.
Enrich the top prospects
One click per business. Contact name, email when available, website quality score, call timing windows, and sales signals. You spot 3 businesses with no SSL, no mobile-friendly site, and outdated web technology. These are your priority targets.
Generate personalized scripts
A call script gets generated for each prospect. The opening references their specific tech gaps. The questions probe their current payment setup. Each script is different because each business is different.
Call the first owner during their pre-open window
The call window shows the shop owner arrives at 8:15 AM, 45 minutes before open. You call, ask for them by name, and reference their website. The conversation starts differently.
Relevant features for merchant services
Website Gap Analysis
Website scoring checks SSL, mobile responsiveness, page speed, and missing features. Outdated web infrastructure often correlates with outdated payment infrastructure.
Call Timing Intelligence
Each business gets a call schedule based on their type and operating hours, so you're dialing when the owner is likely at their desk.
Contact Discovery
Contact name and email when available, plus a verified phone number for every lead.
Package Recommendations
Based on each business's signals, website data, and reviews, it suggests which of your products might be relevant. You configure your offerings once.
Pipeline Management
Track prospects through stages, log call outcomes, and schedule follow-ups. Everything in one place instead of spreadsheets and sticky notes.
What it costs
Free plan: 50 credits/month. Solo: $39/month with 450 credits — roughly 64 complete leads.